Practical people – good for business
Forestry is a practical business – and practical people buy and use the tools of their trade. A careful editorial balance means that FJ always carries articles on the forestry & British timber industry issues and developments alongside features which cover the more hands-on aspects of forestry.
Always first with the news
FJ is therefore essential reading for the forestry manager or consultant, but achieves this without alienating the contractors and forestry workers who make up the core of its readership. FJ. focuses on a capital intensive area which is simply not taken seriously by other publications – so if you’re not advertising in FJ, you may be spending money talking solely to managers or consultants who, when they need to get a job done, will call an FJ reader in to do it for them!
Don’t waste your valuable resources talking to people who never buy or use the tools of the trade. Target the right people directly through the pages of FJ.