‘STAYCATIONS’ are said to be booming in the UK, which is great news for tourism, whether you’re an established operator or looking to set up a new business.

Digging into the details is important: you need to know what consumers are looking for to meet their demand and get the return on investment your business deserves. That applies equally whether you are planning a new offering for your smallholding, farm or existing holiday business or planning the big leap into starting up your first glamping business.

Investing in glamping and outdoor accommodation connects business in rural areas to what consumers are searching for right now. Travellers want unique experiences to reminisce about, while escaping the pressures of being constantly connected to their mobiles and laptops.

You need to do your research to craft your vision and find the suppliers and partners who will support you to deliver it. This is where the Glamping Show comes in. Bringing together over 100 exhibitors dedicated to everything needed for a successful glampsite, the show allows you the chance to see, experience and talk about all the possibilities for your site in one place.

Come join the show at NAEC Stoneleigh from 19–21 September. Tickets to attend the Glamping Show are free. To book, visit: www.theglampingshow.com