10 years ago, CEuk’s small team of three friends attended APF with nothing more than a folding table, gazebo and a selection of pruning handsaws. Fast-forward to 2019 and the brand is recognised as being a leading specialist in outdoor professional products.

CE, which stands for Cutting Edge, provides bladed products for arborists, forestry, landscaping, gardening, agriculture, survivalists, metal detecting and more.

The CEuk team attributes its success to listening to and acting upon feedback, making improvements and responding with new products that meet users’ needs.

Founder Chris Gottfried said: “We are passionate about our products and the industries they serve; our customers are at the heart of our business and by attending various industry shows throughout the year we have an opportunity to get first-hand feedback and input from them. It is this feedback that has helped us to develop a product range that suits numerous industries perfectly and has allowed us to build valuable and lasting relationships with our customers.”

CEuk products have been distributed by EP Barrus since April 2018. Phil Noble, sales and technical manager at EP Barrus added: “Our partnership with CEuk has been a great success, the products have a wide-ranging appeal and the Barrus dealer network is the perfect cross-over between the professional and consumer customers that the products are aimed at.”